Communications, Marketing and Brand Manager

About the Role

The Communications, Marketing and Brand Manager at WWF Uganda plays a crucial role in enhancing the organization’s visibility and reputation in the conservation sector. This position is essential for developing strategic communication efforts that resonate with diverse audiences, ensuring that WWF’s mission and initiatives are effectively conveyed. In the initial months, the new manager will focus on understanding the existing communication framework, establishing relationships within the team, and setting the groundwork for impactful campaigns that align with WWF Uganda’s objectives and global strategies.

Key Responsibilities

• The manager will spearhead the creation of annual communication goals, including audience engagement strategies and essential messaging that align with both local and global WWF objectives.
• They will oversee the implementation and monitoring of work plans and budgets dedicated to communication, marketing, and branding initiatives to ensure project objectives are achieved effectively.
• In this role, the manager will build and promote a compelling WWF brand identity that resonates with stakeholders and the general public in Uganda.
• They will manage WWF Uganda’s online presence, which includes curating website content, overseeing social media engagement, and executing email marketing strategies while analyzing performance metrics to enhance outreach.
• The manager will set the strategic direction for digital communications, focusing on audience growth and engagement through both paid and organic channels.
• Collaboration with communicators across the WWF network is vital to enhance planning processes and drive participation in key campaigns and initiatives.
• They will work closely with WWF Africa and global communication teams to adapt regional campaigns and elevate Uganda’s conservation stories on broader platforms.
• This position will involve leading and mentoring the communications team, ensuring high editorial standards and supporting staff professional development.

Requirements & Qualifications

• A minimum of a bachelor’s degree in Communication, Marketing, or a related field is essential for this role.
• At least 5 years of experience in communication, marketing, or brand management, preferably in the NGO sector or a related field.
• Strong understanding of digital marketing tools and analytics is required to optimize engagement strategies effectively.
• Excellent leadership and team management skills will be crucial for overseeing the communication staff and ensuring quality output.
• Proficiency in both written and spoken English is imperative, with the ability to craft compelling narratives that resonate with diverse audiences.

What You’ll Gain

• Experience leading high-impact communication strategies that contribute to conservation efforts on a national and global scale.
• Develop advanced skills in digital marketing and brand management, positioning you as a leader in the field.
• Opportunities for professional growth and networking within the WWF global network and other conservation organizations.
• You will gain valuable insights into the intersection of conservation and public engagement, enhancing your expertise in both areas.

How to Apply

Interested candidates are encouraged to submit their applications. For more details, please refer to the application instructions provided. If an apply link is available, include it as: Apply here.