Google Ads Expert / PPC manager

About the Role

As a Google Ads Expert / PPC Manager at Odixcity Consulting, you will play a crucial role in shaping and executing our paid search strategy, which is vital for driving qualified leads and maximizing return on ad spend (ROAS). This position is perfect for someone who thrives in a fast-paced, remote environment and enjoys taking ownership of projects. In your initial months, you will familiarize yourself with our existing campaigns, analyze performance metrics, and begin crafting strategies to optimize our advertising efforts. Your expertise will directly impact our client satisfaction and overall revenue growth, making this an essential position in our marketing team.

Key Responsibilities

• You will design, build, and execute comprehensive Google Ads campaigns across various platforms including Search, Display, Shopping, YouTube, and Performance Max to meet specific marketing goals.
• Your role will involve conducting in-depth keyword research and writing persuasive ad copy that resonates with target audiences, thereby enhancing campaign effectiveness.
• Managing bidding strategies will be part of your duties, where you will implement A/B testing to continuously refine and improve conversion rates across campaigns.
• Setting up and managing conversion tracking using Google Tag Manager will ensure accurate data flow into Google Analytics 4 (GA4), allowing for precise measurement of campaign performance.
• You will deliver clear, data-driven performance reports that detail key performance indicators (KPIs), traffic metrics, and revenue outcomes to the wider team.
• Effectively allocating and monitoring advertising budgets will be essential, as you strive to achieve maximum ROI across multiple client accounts or internal projects.

Requirements & Qualifications

• A minimum of 3-5 years of hands-on experience in managing and scaling successful Google Ads campaigns is required for this role.
• Applicants must possess an active Google Ads Certification, which is highly preferred to demonstrate expertise in this area.
• Proficiency with Google Ads Editor, Google Analytics 4 (GA4), and Google Tag Manager is essential for executing your responsibilities effectively.
• The ability to interpret complex data, identify trends, and translate these insights into actionable optimizations will be crucial for success.
• Strong written and spoken English skills are necessary, as effective collaboration in a remote work environment will be part of your daily tasks.

What You’ll Gain

• You will enhance your digital marketing skills, gaining hands-on experience with advanced PPC strategies and tools that are critical in today’s online landscape.
• This role offers the opportunity to work in a flexible remote environment, allowing for a better work-life balance while contributing to an innovative team.
• By managing multiple campaigns, you will build a robust portfolio that showcases your ability to drive results and manage budgets effectively.
• Opportunities for career growth and professional development will be available as you demonstrate your effectiveness and contribute to the company’s success.

How to Apply

If you’re ready to take on this exciting challenge, please submit your application through the following link: Apply here