Marketing Executive

About the Role

The Marketing Executive at Chloride Exide Limited is essential for driving the company’s brand visibility and customer engagement across diverse markets. This role is pivotal in executing marketing initiatives that enhance brand awareness, generate leads, and foster business growth, particularly in the automotive and solar sectors. In the first few months, the successful candidate will engage in planning and coordinating various marketing campaigns, collaborating closely with cross-functional teams, and actively participating in market research to inform strategies. The position offers a unique opportunity to contribute to meaningful projects that impact both customers and the broader community.

Key Responsibilities

• Coordinate the implementation of Above The Line (ATL), Below The Line (BTL), digital, and trade marketing campaigns to enhance brand presence across platforms.
• Support the development and execution of integrated marketing plans that cover both automotive and solar product categories, ensuring they align with company objectives.
• Ensure that brand standards are consistently applied across all customer touchpoints, including branches and dealer outlets, to maintain a unified brand image.
• Monitor the progress of marketing campaigns, providing regular performance updates to stakeholders and suggesting adjustments as necessary.
• Assist in organizing dealer branding projects, promotional activities, and visibility programs that engage customers and promote products effectively.
• Conduct market surveys and customer feedback initiatives to gather insights that inform marketing strategies and improve service offerings.

Requirements & Qualifications

• A Bachelor’s Degree in Marketing, Communications, Business Administration, Public Relations, or a related field is essential for this role.
• At least 3+ years of relevant experience in marketing, demonstrating a solid understanding of market dynamics and customer behavior.
• Strong analytical skills to interpret market research data and customer insights that drive decision-making and strategic planning.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing, and content creation.
• Excellent communication and interpersonal skills, which are crucial for collaborating with cross-functional teams and engaging with external stakeholders.

What You’ll Gain

• Valuable experience in executing high-impact marketing campaigns that can significantly advance your career in the corporate sector.
• Opportunities to develop a wide range of skills, including project management, strategic planning, and digital marketing.
• Insight into the automotive and solar industries, which are pivotal sectors in Uganda’s economic landscape, enhancing your professional versatility.
• Networking opportunities with industry professionals, dealers, and customers that can open doors for future career advancements.

How to Apply

If you are interested in this exciting opportunity and meet the qualifications, please submit your application. Apply here.